In today’s crowded and fast-moving marketplace, startups face intense competition from both emerging players and established giants. One of the most powerful ways a startup can carve out a unique space and attract loyal customers is through effective brand positioning. Without clear brand positioning, even the best products or services can struggle to gain traction.
In this article, we at Salmon Global Academy will explore why brand positioning is crucial for startups and how you can strategically build a brand that resonates with your ideal audience.
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